Some Definitions:

So, what is actually Electronic Music? is this type of music is dangerous?! can you die if you listen to electronic mmusic?! can you charge your phone with electronic music?! Well..we gotta take a look at some world wide definitions before I start elaborating it my way.

Wikipedia says: "Electronic music is music that employs electronic musical instruments, digital instruments and circuitry-based music technology. An electronic musician being a musician who composes and/or performs such music. In general, a distinction can be made between sound produced using electromechanical means, such as violins and drums, and that produced using electronic technology.Electromechanical instruments include mechanical elements, such as strings, hammers, and so on, and electric elements, such as magnetic pickups, power amplifiers and loudspeakers. Examples of electromechanical sound producing devices include the telharmonium, Hammond organ, and the electric guitar, which are typically made loud enough for performers and audiences to hear with an instrument amplifier and speaker cabinet. Purely electronic instruments do not have vibrating strings, hammers, or other sound-producing mechanisms. Electronic instrument sounds can be achieved using devices such as the theremin, sound synthesizer, and computer."
Hmm.. alright, I can't say its not true, but I would like to sum things up a lil bit. Electronic Music is basically music that is being created from simple Physics. In a more simple way, music that is made from Wave-Signals. Creating the sounds is mostly done by computer and software. The combination of software that supports working with signals and a producer who knows how to use it in his favor is a powerful weapon.

DAWs (Digital Audio Workstation):

In other words, DAW is the software that is used for creating music. The most popular softwares today are: Cubase, Logic, Ableton, Pro-Tools.
The truth is that it doesn't matter which software you choose to work with, it's HOW you use it and what are your personal and proffesional capabilities as a producer. "The art is by the artist, not by his tools.." , I always say.
Every software is a time-line based program that is driven by sequence of events. By events I mean musical parts (or instruments) combined to eventually become a track as a whole. Let us see some examples:

DAWtimeline

In this screen shot of Cubase 8 DAW, you can see the time lined (from left to right) structure of the program. Every 'row' is called a Channel and it contains a 'Clip' (or 'WAV'). This Clip is actually an audio sample (can be drived from WAV format to FLAQ, mp3 and many more..) that represents a musical part. Those Clips can literally be ANYTHING! A guitar recorded in the studio, a sentence recorded by a singer, an abstract outdoors sound of your street etc.
While placing the Clips of every channel under the same time line indicator, all channels will be played together. This process is called 'Mix' and this is how music sounds usually. Here's a short video explaining the overall workflow of a track:



Tommorow Land:

Founded in 2005, this is the biggest Electronic Music festival in the world! Each year it hold ten of thousands of people from all over the world. Each year the festival changes location and let different countries host this amazing event! TommorwLandOfficalSite

Wikipedia says: "Tomorrowland sold out days before the event, with a record attendance of 120,000 visitors over two days, in 2010 Dada Life, Dimitri Vegas & Like Mike and Tara McDonald wrote the official anthem "Tomorrow/Give Into The Night" performing the song twice on the main stage after Swedish House Mafia. The track was made by Like Mike, Dada Life and Dimitri Vegas and the vocal melody and lyrics were written and recorded by Tara McDonald. The song reached number 5 in the Belgian commercial charts and is the biggest selling anthem for Tomorrowlands to date.

Tommorow land stage

Ozora:

Founded in 2004, Ozora is the biggest Psytrance Festival in the world. For all of you psytrance lovers, this is the best place to be in. Each year, this festival is rocking the world once again. Combining alot of people from all over the world, and most successfull artists (many from israel actually!) from the scene. If you're not afraid of some rust and dust, get yourself a ticket right away! Wikipedia says: "..has been held on an estate in Ozora near small village Dadpuszta every year since 2004.[4] The first party was called Solipse and took place during the Solar eclipse of August 11, 1999. The Ozora festival (with Solar United Natives festival) is one of the two sizeable psytrance festivals in Hungary, and is one of the fastest growing psychedelic trance festivals in the world, achieving, in 2015, an attendance of 60,000 visitors."

Ozora Festival

So you are probably wondering "how the hell programming has to do with all of this???" ..
Clue: not much.
After I've graduated my Sound Engineering studies, I started working as an animated-movies-soundtrack-designer and a sound engineer at some studios around Tel Aviv etc. After about 1.5 years I've come to realize this job isn't gonna pay my rent and it generally started to be boring. Instead of making music, I was supervising musicians and assiting their in their music, which is not what I intented to do. Anyway, I read "The Book Of Everything You Can Study In The Academy In Israel" or whatever its called. The only thing that got me was Software/Computer Engineering. I thought to myself, perhaps I can create softwares to later be used in music industry. So, I did my psychometric test and applyied to some institutes. After several examinations (haha) I decided Shenkar-College is the better suit for my demands.

I'm happy to announce that I think I hit the spot. This area of Software and Programming seems to be very suitable to me and I actually enjoy it. I believe my choice was the best choice I could have made. Here's a picture emphasizing my happiness:







Shay Rubach a.k.a Magmus is an Electronic Music producer based in Israel, Tel aviv. Pursuing his way towards the biggest stages in the world, Shay is also a Certified Sound Engineer, Soundtrack Designer and Recording/Mixing Engineer. Lately he has been working with outstanding vocalists around the globe while planning on a big music release this summer.

Interviewer: "Shay, how did you get into producing music?"
"Well, it all started about 16 years ago when I was in 5th grade. My older brother brought home a bunch of CDs. Those CDs were mixtapes of Trance Music, and I mean Classic Trance Music. I'm talking about Armin Van Burren, Tiesto, Mauro Picotto and many more.. literally the God Fathers of trance back in the days. It instantly got me and I fell inlove with Trance Music."

Interviewer: "So.. when did you eventually start?"
"As years passed, the internet was invented and I could easily 'investigate' my favorite producers and their work. I decided to try creating music by myself with a small dream of becoming a trance producer one day. I spent all high-school messing around with Music-Production-Softwares and learning how to play several instruments - all for the greatest goal of becoming a trance arist.
I've worked my ass off as a mail-man and saved myself some money for audio equipment. I thought that if I could lay my hands on high-end audio gear, my music would sound as proffesional as my idols! Tho I was wrong - I still sounded bad and had a lot to learn. When I graduated high-school, I had about 6 months till duty called (Army) and I decided to put extra effort decided I gotta get into studying more and more techniques to use in my productions. I actually didn't finish any track till my duty ended, haha.. sadly."

Interviewer: "Well? Uhmm.. And then what happened?!"
"Actually (*laughs*) that's exactly the point I discovered myself. I was 21, jobless, bored and that's what I needed in order to get my shit together again. I started working as a grill-man in a burger-restaurant ('Wolves-nights') in Tel Aviv and got me some cash.. At work, I met another grill-dude named Ohad Rota (now founder of Isaac Studio @ South). This dude was into electronic music, same as myself, and he have been produced for years already. We had alot in common and we started talking about productions and such. He mentioned that he's studying Sound Engineering in 'Pluto-Studios' of Shenkar-College (Ironic ? *haha*). I was really interested in what he's studying, and 3 months later, I registered myself to those 2 years of studying in 'Pluto Studios'. During that period of studying, for 2 years, I gained tons of knowledge regarding Sound Design, Recording, Mixing and the most important - producing. As soon as I've finished, I was finally able to deliver a high-end proffesional pieces of music and started working on my first release and started building my home-studio.. I will elaborate on that later haha, I promise.. I even have some fine pictures!"

His first track "Come Alive" featuring female vocalist and songwriter Shoam Tapiero was released under the label '5howtime Records' (Zürich,Switzerland) on Fabruary 2015 and went on sale in www.beatport.com - the biggest music-selling site in the world!
Followed by the hype of his first release, in a matter of weeks, Shay has managed to sign his first E.P under the label "Housepital Records" (Amsterdam, The Netherlands) after Bram van Houtum ,the label manager asked him to join the label.
During that time, while living in his parents house, Shay was slowly building up his studio. Rock after rock, nail after nail, Shay has built the acoustic environment he wanted and his room slowly became a worm home-recording-studio! Home studio

After completing his mission and establishing his first home studio, Shay started to work with singers and songwriters around the world: RUNAGROUND(Los Angeles, USA), Geena Fontanella (Nasvhille, USA), BIOMETRIX (London, UK), Philly K. (Los Angeles, USA), Lorela Karoshi (Albania) and many more.. Shay also worked with the Israeli band Acollective and his track topped the plays on their debut album 'Pangaea'!
He also had few projects with Israeli singer-songwriters such as Spair Amar (The Voice Israel), Shoham Tapiero(The Voice Israel), Inbar Shani.

Besides music, Shay is a junior_programmer, avarage_graphic_designer, grandmaster_googler and an ex_harcore_online_gamer (World of Warcraft, CS, you name it). Currently a Software Engineering student, passionate about the Cyber Security area and claims to have big plans for future corporations. He also loved of NBA, while favoriting 'Labron James' and the CAVS, fitness (truth?), cooking and rescuing animals! Shay supports Animal Liberation and he is currently Vegetarian. He says: "Nowdays, there are so many other things to eat than animals. It is truely not necessary anymore! Take vitimins - dont take lives!".


(c)This interview was conducted by Hanan Walters, founder of 'Moltitalent Management'.

Personal inquiries:
shayrubach@gmail.com

Music management:
waltershanan@gmail.com (Moltitalents MGMT)  

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